TMZ EXCLUSIVE: Joe: Casino Lures Whales With Booze and Sex! - 7th August 2008

"Girls Gone Wild" pimpresario Joe Francis has filed a doozy of a counterclaim to the Wynn's lawsuit alleging he owes $2 mil in gambling debts. He alleges, among other things, that as a practice the Wynn Hotel lures high rollers to gamble in the casino using "alcohol, prostitutes and illegal drugs." Isn't that what Vegas is all about ?!?

In his counterclaim, filed late yesterday in Clark County Superior Court, Francis says the Wynn casino and VIP host Larry Altschul made promises to Joe -- a high roller -- to "induce [him] to stay and gamble at the Wynn Casino." He claims that the Wynn used diversions and created phony markers to obtain money by "false pretenses." Francis also alleges the Wynn "intentionally miscalculates markers and forges the high rollers' signatures in order to change a high rollers' win to a loss."

Francis' powerhouse lawyer David Houston tells us this is only the beginning. He says they're going to seek out all of the Wynn's high rollers to see if they were treated as badly as he says Francis was.

Stay tuned ... (Credit: TMZ)

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