Online casino and poker players prefer strong, established brand names
Findings conducted by Media Man Australia and Casino News Media indicate that online casino and online poker players much prefer strong, established brands, especially in times of economic instability as is currently the case in the worlds financial markets.
The following is a summary report of the findings by geographical region, listing the overall top 5 gaming / casino / betting brands in each region. Hitwise, Online Casino City, PokerScout.com, InfoPowa News, Gambling911, Poker News Daily, Alexa, Google and Yahoo! results formed part of the findings. The Media Man Australia and Casino News Media brand is not being included in this report.
Australia
Crown Casino and Crown Poker
PartyCasino.com and PartyPoker.com
Pacific Poker and 888
Centrebet
Sportingbet
Britain
Virgin Games
Aspinalls Online Casino, Aspinalls Online Poker and Aspers
PKR
Paddy Poker
Betfair
Canada
Loto Quebec
PartyCasino.com and PartyPoker.com
Canadian Poker Tour
*other brand findings for Canadian region were not conclusive
Fast movers on a global scale ranging from most well known to least well known are:
JackpotCity.com and JackpotCity.co.uk
PKR Poker and PKR Casino
Asia Pacific Poker Tour
Aspinalls Online Poker
Latin American Poker Tour
*the top 5 gaming and casino entities on a global scale ranging from most well known to least well known are:
Donald Trump
James Packer
Steve Wynn
Stanley Ho
Damian Aspinall / Calvin Ayre (tie)
United States
BetUs.com
New York Lottery
Bodog
PokerStars.net
Daily Racing Form
China (Macau)
City Of Dreams
Asian Poker Tour
World Series of Poker
PartyPoker.com
PKR
* Microsoft, Sony and Wikipedia are making significant movements into the gaming and igaming industry, however are not classified as gambling brands in these findings.
News
Casino News
Online Casino News
Global Gaming News
Poker News
Betting News
Gambling News
Sports News
Poker News Media
Casino News Media
